I AM JUNIOR ACHIEVEMENT

I FELT EMPOWERED TO CREATE A BETTER FUTURE...

FOR MYSELF AND MY FAMILY

Junior Achievement impacts thousands of young people's lives every year.  To kick-off their new alumni engagement initiative, they challenged Studio C3 to develop a Public Service campaign that would spark alumni to reconnect with the organization.

 

We dug deep and talked with numerous alumni to find out what makes Junior Achievement so special.

What we learned is that Junior Achievement truly does  posses the power to change lives.

 

"I am Junior Achievement" tells the story of Maria, Terry, and Ken – three successful JA Alum who's paths were positively shaped by their early experiences with Junior Achievement.

CREDITS:

Writer, Director, Director of Photography & Editor: Kaleb Kohart

Producer & Client Relations: Jen Lemaster

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